The 30-acre plant, to be built in Spartanburg, S.C., will recycle old plastic beverage bottles into new bottles. It is expected to open in 2008, and when fully operational should recycle approximately 100 million pounds of polyethylene terephthalate (PET) plastic per year, the equivalent of approximately two billion 20-ounce soda bottles.
Also included in Coke's $60-million plan is Coca-Cola Recycling, a $10-million joint-recycling venture between the company and Coca-Cola Enterprises, a subsidiary bottling company. Coca-Cola Recycling plans to open nine centralized recycling centers throughout the United States in 2007, with an additional 35 in 2008, to implement a standard recycling process for the packaging that the Coca-Cola Company produces and receives.
Coke has also allotted another $6 million to existing curbside recycling programs in Delaware, New Jersey and the city of Philadelphia. EUROGROUP RECYCLING
In addition to the $60-million plan, Coke has other programs in place to help green its image. The company has introduced a line of products called Eco-Fashion, with clothing, bags, wallets and jewelry made partially out of recycled material. A single bracelet made out of a recycled soda can and sterling silver retails on the company's web site for $110.
EUROGROUP RECYCLING~ EUROGROUP
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